About It's on Us

It’s On Us was founded in September 2014 as an initiative of the Obama-Biden White House. The program launched following recommendations from the White House Task Force to Prevent Sexual Assault that noted the importance of calling everyone into the conversation on sexual assault prevention. Over the last six years, It’s On Us has grown into the nation’s largest nonprofit program dedicated to college sexual assault prevention and survivor support activating students on hundreds of campuses in our awareness and education programs.

It’s On Us is housed at Civic Nation, a 501(c)(3) nonprofit organization that uses organizing, engagement and public awareness to address some of our nation’s most pressing challenges.

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The mission of It’s On Us is to build the movement to combat campus sexual assault by engaging all students, including young men, and activating the largest student organizing program of its kind in grassroots awareness and prevention education programs.

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Since our launch in 2014:

• It’s On Us Chapters have held 6,000+ educational programs on 500+ college campuses in all 50 States.

• 440,000 people have taken the It’s On Us Pledge to stop sexual assault.

• It’s On Us has produced more than 50 viral videos, digital activations, and other large-scale culture change moments.

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It’s On Us is the only program of its kind to combine grassroots organizing with high-impact culture change campaigns through partnerships with media outlets, creative agencies, and influencers such as MTV, Comedy Central, Cosmopolitan, and Esquire. Through these partnerships, we reach millions of young people with critical prevention and associated messaging. For example, in December 2018 It’s On Us partnered with actress Alyssa Milano and a pro-bono creative agency to educate and activate young people in a campaign around the public Notice And Comment process for the Department of Education’s proposed changes to Title IX and campus sexual assault guidelines. The campaign’s video had 500,000 views on Twitter in less than 48 hours, and drove 120,000+ public comments over 60 days — breaking the Department’s record for the number of comments ever submitted on a federal regulatory change.

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Our on-campus organizing work is grounded in a peer-to-peer sexual assault prevention education model that empowers students to teach one another sexual assault awareness and consent education, bystander intervention, and survivor support. It On Us currently supports 250+ registered campus chapters and affiliate programs nationwide. Student members of our chapters and affiliates are trained by It’s On Us through in-person and webinar events to implement our free-to-use educational tools on their campuses, reaching tens of thousands of students per year with critical sexual assault prevention lessons.